In 2026, ad tech is being reshaped by the convergence of privacy-first regulation, AI-driven optimisation, and the continued ...

Learn how technology is changing and how adapting to it can help your marketing.

It's not enough to have its agents in streets and schools; ICE now wants to see what data online ads already collect about you. The US Immigration and Customs Enforcement last week issued a Request ...

LAS VEGAS—In the run-up to the 2026 Consumer Electronics Show (CES) in January where a variety of new digital ad technologies will be on display, NBCUniversal unveiled a suite of new technology and ...

I’ve been thinking a lot about the RFI issued by US Immigration and Customs Enforcement in late January. ICE asked data providers and tech vendors to share information on how their tools and services ...

Back around 2015 through early 2018, telcos were very excited about ad tech. They spent billions of dollars betting that they could monetize their rich subscriber data and compete with the walled ...

The way people watch TV and the technology continues to change, even as the technology evolves that marketers rely upon to make their ad spend more efficient, better targeted and, in 2026, culturally ...

In this week's column, Shirley Marschall looks at ad tech's addiction to shiny new things, how the industry loves a new distraction, and why every year has to be 'the year of...' something... The ...

The part-man, part-robot police officer in the movie Robocop is a good model for the relationship agencies in Asia should have with ad and marketing technologies (adtech and martech). Technologies ...

Immigration and Customs Enforcement appears to be exploring whether it can harness ad-tech data for investigations, according to a request for information published late last week in the Federal ...